People now find businesses two ways at once. They search, and they ask an assistant. The same work serves both, because an assistant quotes a page for the same reason Google ranks it: the page answers one specific question, in plain language, with specifics it can check.
No ranking guarantees. Anybody who guarantees a position is guaranteeing something they do not control.
02 · What you get and who it is for
What you get
A standalone page for every service you sell, each written to answer one question completely.
Schema markup that matches the page: Service, FAQPage, LocalBusiness, BreadcrumbList.
An FAQ block in the page text, not only in the markup, because that is what gets quoted.
Plain declarative claims with specifics. Numbers, cities, prices, named limitations.
Internal linking so every service page is one click from the homepage.
Google Search Console and Bing Webmaster Tools set up and read, plus a channel in analytics that shows AI referrals separately instead of hiding them in Direct.
Who it is for
Service businesses with five or ten things they sell and one page that lists them as bullets.
Companies who rank for their own name and nothing else.
Businesses who have noticed customers saying they found them through ChatGPT and want to see that in the numbers.
Anyone who has paid for SEO and received a monthly report full of impressions.
03 · Proof
Work I can point at
ISM
Enterprise AI advisory, via Rosarium
A WordPress homepage rebuild plus an AI In Motion resource centre and a content curation plugin, built so the firm's own research has somewhere to live and something to be found by. Live since May 2026.
One page per waste stream instead of a single services page: leachate, produced water, mining, evaporators. Each page answers one buyer's question and carries its own capture form and tracking number.
The page you are reading is the method. Seven service pages, each one answering a single question, with schema, an FAQ block and tracking that reports AI referrals as their own channel. If it does not work here I have no business selling it.
Everything you sell, and the question a buyer actually types or asks for each one. Most businesses have more sellable services than pages.
02
Build the pages
One page per service. Written as an answer, not as a brochure. Schema and FAQ on every one.
03
Wire the measurement
Search Console, Bing Webmaster Tools, and analytics that separates AI assistant traffic from referral and direct.
04
Read and extend
Once there is query data, the gaps show you the next pages to write. That is the whole loop.
05 · Questions
Questions people ask
How do I get my business cited by ChatGPT or Claude?
Have a page that answers that specific question in plain sentences, with checkable specifics on it. Then make sure the page is reachable and is not blocking crawlers. Assistants quote pages that state things plainly. Marketing adjectives give them nothing to repeat.
Does AI search traffic show up in Google Analytics?
Badly, by default. Most assistant referrals land in Referral or Direct and get lost. The fix is to read the referrer, match it against the known AI domains, and report those visits as their own channel. This site does that. Then asking every customer how they found you confirms the picture.
Why a separate page per service instead of one services page?
Because a search and a question are both specific. A page about one service can answer that one thing completely and rank for it. A page listing nine services answers none of them, and gives an assistant nothing to quote.
Do you guarantee a position on Google?
No. Nobody can. What I will commit to is the structural work being done properly: the pages, the schema, the internal links, the measurement, and a monthly read of what the query data actually says.
Do you buy links?
No. I build pages worth linking to and get the technical work right. Bought links are a risk I am not taking with your domain.
How long does SEO take to work?
New pages usually get indexed in days and start showing query data within a few weeks. Real movement on competitive local terms takes three to six months. AI citation can happen faster, because an assistant only has to find the page once.